Each September, people unite from all corners of the world to raise awareness and to challenge the stigma that persists around Alzheimer’s disease and all types of dementia.
During World Alzheimer’s Month, we call on everyone, from individuals to large organisations, including every Alzheimer and dementia association globally, to support World Alzheimer’s Month by getting involved in the campaign.
In September this year, we will be advocating for greater awareness and understanding around dementia in a direct campaign that encourages people to ask about dementia. Using the hashtag #AskAboutDementia #AskAboutAlzheimers, we are seeking to change peoples’ perceptions and normalise asking questions and learning more about the condition and how it impacts over 55 million people living with dementia globally and their carers.
ADI has made a free selection of social media cards, posters and infographics available to everyone that would like to take part in our global World Alzheimer’s Month campaign. All campaign materials can be accessed via the toolkits, by simply clicking on the images in the toolkit to access and download your chosen materials.
Want to create campaign materials in a specific language? We have also created editable templates for our global network to make use of.
World Alzheimer’s Day
World Alzheimer’s Day takes place during World Alzheimer’s Month and is on 21 September every year.
In the build up to, and on the day of, many Alzheimer and dementia associations around the world host memory walks, fundraisers, awareness raising activities and campaigns to bring attention towards those in their community that are affected by Alzheimer’s disease or other types of dementia.
Each World Alzheimer’s Day, ADI releases its annual World Alzheimer Report. Like this year’s campaign theme, the 2025 report will focus on rehabilitation.
Read frequently asked questions around World Alzheimer’s Month
